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Reynolds Wrap

Reynolds Wrap is an American icon. I bet you can't even think of another name brand aluminum foil. To celebrate its place at the "family dinner table," we created a spot that shows how much has changed since Reynolds Wrap was introduced, while it's quality hasn't.

To help the brand stand out while people thumbed through cooking magazines, we developed a colorful campaign to catch their attention. And with Recipe Roulette, a game we developed for Instagram Stories, we hacked the platform to get people over to the Reynolds Wrap website. 

Featured Work:

(Scroll down to view all.)

Spot - Dinner In America

Print - All In (Holiday)

IG Story - Recipe Roulette

Print - Grilled Greek Pizza

Print - Corn and Kabobs

RW HOLIDAY.jpg
RW PIZZA.jpg
RW CORN.jpg

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